Our scope of work
Website Development, PPC Campaigns, SEO, Social Media Strategy
What did we do?
A comprehensive approach to establish EnviroSolutions online presence
Envirosolutions, a company specializing in sustainable solutions for eco-friendly buildings and industries, approached us with a challenge. They wanted to effectively communicate their mission of making houses, hotels, and industries more eco-friendly through solar energy, upstream and downstream water treatment, and sustainable energy generation. They sought a robust online presence to reach a broader audience and promote their green initiatives.
Our strategy involved a comprehensive approach to revamping their online presence:
1. Website Development:
- User-Centric Design: We designed a website that prioritized user experience, making it easy for visitors to understand Envirosolutions’ offerings and mission.
- Content Strategy: We developed compelling content that conveyed Envirosolutions’ eco-friendly solutions and their benefits to houses, hotels, and industries.
- Visual Appeal: A visually appealing and eco-conscious design aligned with Envirosolutions’ sustainability ethos.
- SEO Integration: We ensured the website was SEO-optimized to improve its search engine visibility and ranking.
2. Social Media Management:
- Platform Selection: We identified and managed social media platforms, such as Facebook, and LinkedIn, that were relevant to Envirosolutions’ target audience.
- Content Calendar: We created a content calendar with regular posts showcasing Envirosolutions’ projects, sustainability tips, and industry news.
- Engagement Strategy: Engaging content and community management were prioritized to foster meaningful interactions with the audience.
- Educational Content: We produced informative content that highlighted the benefits of solar energy, water treatment, and sustainable energy solutions.
3. SEO Strategy:
- Keyword Research: In-depth keyword research was conducted to identify relevant keywords in the eco-friendly and sustainability sectors.
- On-Page SEO: We optimized on-page elements, including meta tags and content, to improve search engine rankings.
- Backlink Building: A backlink strategy was implemented to enhance Envirosolutions’ online authority and credibility.
The collaboration with Envirosolutions yielded significant outcomes:
- Website Revamp: Envirosolutions’ website became an informative and engaging platform, resulting in a 45% increase in online inquiries within the first quarter.
- Social Media Impact: The social media strategy led to a 60% growth in followers across platforms and a 50% increase in website traffic from social channels.
- SEO Success: SEO efforts led to a notable improvement in search engine rankings, with Envirosolutions appearing on the first page for several eco-friendly and sustainability-related keywords in Morocco.
Envirosolutions‘ partnership with us enhanced their digital presence and enabled them to effectively communicate their eco-friendly solutions to a broader audience. As a result, they took significant strides toward promoting sustainability and eco-conscious practices in the housing, hotel, and industrial sectors.